
Do you see yourself as the artist you are?
Are you dedicated to creating goods and services that you are proud of and can stand behind?
Do you strive for excellence and are unwilling to accept anything less?
Do you treat your work as the art form it is?
Do you think of your work, whatever it is, as your art?
Do you strive to perform at your highest level?
Do you focus on excellence?
Sure, you might not always act like the master you are. And sure, sometimes your words might betray you. But at the heart of you, do you see your artist?

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I don’t believe in plans. But planning is essential.
Plans involve making educated assumptions on what the convenient future could entail for your business. But why plan for a future that isn’t going to happen the way you planned it to? In most instances, people think predicting the future is hogwash, but strangely not when it comes to business.
Planning involves educating yourself on where you are going, developing a strategy for how you are going to get there, and a vision of what you want to experience along the way. You don’t need to predict the future, you just need to know there is a route.
Process, not Product
I’ve found answering these 10 questions on business planning is a solid foundation on which to build a sustainable strategy for growth.
The Innerpreneur’s Guide to Planning Your Business
A. What You’re Getting Out of It
1. Why are you starting the business?

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A perfectly rational world?
Conventional economic theory assumes perfect knowledge – of prices, markets and people. From this knowledge it extracts a “rational economic order” – a pattern to explain how economies work and how economic agents (e.g., buyers and sellers) interact. It is a theory that attempts to explain the production, consumption, and transfer of wealth.
Conventional economic (and business) thought focuses on elements from only the physical realm – such as resources, commodities and technologies. It does not extend to the mental or conscious realm.
Conventionally, wealth is seen as nothing more than what we have manifested in the physical realm.
A bigger view of economics
George Shackle was the first economist to challenge that the “algebra of business” is not a deterministic, linear science.

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I’m a romantic.
But I like my stories to be realistic too.
Owning a business is NOT for everyone.
Fuck, no. Suggesting such a thing would be just crazy talk.
I don’t know what your career needs.
Only you do. If you do the work to discover what you feel passionate about, and find purpose in it.

[tweetmeme] Almost two years ago to this date I had my first desire to write about Innerpreneurs. And, at the time, the only place I had ever heard of Innerpreneurs was in the cultural marketing book Karma Queens, Geek Gods and Innerpreneurs by Ron Rentel. Thus, I credited Ron for the creation of the word in my first article on the topic, Are You An Innerpreneur?.
It Ain’t So
Now that I am older and wiser, I’ve discovered that Rentel was actually the 3rd author, to my knowledge, to use the term.

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Is it just me, or is Innerpreneur not kinda hard to say?
photo credit: Chernobyl Bob