Business from the inside out

The Distorted Lens of Familiarity

by | My Journey | What's On My Mind

Life Through a Lens

It sounds stupid, but I am often amazed that people don’t know what I do. I see the world through my lens, focused on my passions, and in my little world, I’m no more interested in a given topic than anyone else.

I don’t know what I know

In my distorted world, I know no more about the web, marketing, communications and culture than anyone else. To suggest that I am an expert seems silly, as the more I dig, the more I feel I have so much more to learn.

My passion provides clarity, as it focuses my attention on what matters to me, but it also distorts my view of my Self and my world. Sometimes my lens is all I can see. Sometimes, I actually believe that ‘everyone’ really is on Twitter. I forget that most people don’t see my world the way I do.

I can’t know what you know

It’s a ongoing challenge to identify my lens of familiarity and work to ensure that my zeal is not distorting my clarity. For the last thing I want is to be so caught up in my enthusiasm that you can’t hear me through it.

photo by: lytfyre

Tara Joyce

Written by Tara Joyce

This is space to share my musings—unformed ideas, collections of words that catch my fancy, that sort of thing. I'm the author of Pay What It's Worth and the Cross My Heart series.

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