I’m here to coach you to define your vision of growing your business online and what you want that to look like. We will illuminate the meaning, experiences and tools needed to communicate the essence of your business and personal brand online and the means for connecting to your craft to your community.

We’ll then co-create an online presence that beautifully communicates your business purpose and style.

Design with Purpose

Your online presence is a tool to communicate the essence of your brand. It is your storefront (online) and a mirror for your business experience. It is also an archive, allowing your audience can see how you and your business have evolved and expanded, and it gives them access to all the valuable content you have created. But like any tool, the web is only as powerful as the person who uses it.

In order to craft a meaningful online experience, we need to understand your unique situation, define your brand and craft a strategy that can be executed upon. Otherwise, we’ll be designing for form only, ignoring the function of the site, and ultimately creating something without meaning.

I’ll help you create an experience online where:

• You can speak directly to your right clients and provide them with what they need to make an informed buying decision
• All your online activity – Twitter, Facebook, LinkedIn, etc. – is driving people to this experience

I’ll help you to employ other social and digital marketing tools such as authoring a blog, maintaining a Facebook Fan page, writing a newsletter and being active on Twitter. Each of these tactics will be integrated to create a cohesive and authentic digital experience for your clients.

Here are the nitty gritty details on how we’ll design together and what you’ll learn.