{"id":6426,"date":"2013-02-11T14:59:17","date_gmt":"2013-02-11T18:59:17","guid":{"rendered":"http:\/\/www.elasticmind.ca\/innerpreneur\/?p=6426"},"modified":"2013-02-11T14:59:17","modified_gmt":"2013-02-11T18:59:17","slug":"seller-pwiw","status":"publish","type":"post","link":"https:\/\/www.elasticmind.ca\/innerpreneur\/index.php\/2013\/02\/11\/seller-pwiw\/","title":{"rendered":"Seller&#8217;s Choice: Why Would I Use Pay-What-It&#8217;s-Worth-Pricing?"},"content":{"rendered":"<div class=\"ttr_start\"><\/div><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6455\" alt=\"BlankTag\" src=\"http:\/\/www.elasticmind.ca\/innerpreneur\/wp-content\/uploads\/2013\/02\/BlankTag.jpg\" width=\"664\" height=\"248\" srcset=\"https:\/\/www.elasticmind.ca\/innerpreneur\/wp-content\/uploads\/2013\/02\/BlankTag.jpg 664w, https:\/\/www.elasticmind.ca\/innerpreneur\/wp-content\/uploads\/2013\/02\/BlankTag-300x112.jpg 300w\" sizes=\"(max-width: 664px) 100vw, 664px\" \/><\/p>\n<p>As a business owner, here are some reasons why you might employ Pay-What-It&#8217;s Worth pricing:<\/p>\n<p><strong>1. It reduces transaction-related costs<\/strong><\/p>\n<ul>\n<li>reduces the cost incurred from finding info on your customers willingness to pay<\/li>\n<li>removes the cost of promotional pricing initiatives<\/li>\n<li>reduces the cost of sales<\/li>\n<li>removes the cost of setting prices<\/li>\n<\/ul>\n<p><strong>2. It maximizes your potential market participation<\/strong><\/p>\n<ul>\n<li>removes price as the major barrier to entry for the client<\/li>\n<li>adds value creation as a major reason for engagement for the client<\/li>\n<\/ul>\n<p><strong>3. (Almost) guaranteed positive revenue<\/strong><\/p>\n<ul>\n<li>you will makes sales and receive business (as long as your service\/product creates value)<\/li>\n<\/ul>\n<p><strong>4. Potentially higher profits (than setting prices) if you are:<\/strong><\/p>\n<ul>\n<li>small<\/li>\n<li>exclusive<\/li>\n<li>intimate<\/li>\n<li>have loyal clientele<\/li>\n<li>provide personal service<\/li>\n<\/ul>\n<div class=\"ttr_end\"><\/div>","protected":false},"excerpt":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6455\" alt=\"BlankTag\" src=\"http:\/\/www.elasticmind.ca\/innerpreneur\/wp-content\/uploads\/2013\/02\/BlankTag.jpg\" width=\"664\" height=\"248\" srcset=\"https:\/\/www.elasticmind.ca\/innerpreneur\/wp-content\/uploads\/2013\/02\/BlankTag.jpg 664w, https:\/\/www.elasticmind.ca\/innerpreneur\/wp-content\/uploads\/2013\/02\/BlankTag-300x112.jpg 300w\" sizes=\"(max-width: 664px) 100vw, 664px\" \/><\/p>\n<p>As a business owner, here are some reasons why you might employ Pay-What-It&#8217;s Worth pricing:<\/p>\n<p><strong>1. It reduces transaction-related costs<\/strong><\/p>\n<ul>\n<li>reduces the cost incurred from finding info on your customers willingness to pay<\/li>\n<li>removes the cost of promotional pricing initiatives<\/li>\n<li>reduces the cost of sales<\/li>\n<li>removes the cost of setting prices<\/li>\n<\/ul>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[20],"tags":[174,177],"class_list":["post-6426","post","type-post","status-publish","format-standard","hentry","category-pay-what-its-worth","tag-pay-what-its-worth-pricing","tag-seller"],"_links":{"self":[{"href":"https:\/\/www.elasticmind.ca\/innerpreneur\/index.php\/wp-json\/wp\/v2\/posts\/6426","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.elasticmind.ca\/innerpreneur\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.elasticmind.ca\/innerpreneur\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.elasticmind.ca\/innerpreneur\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.elasticmind.ca\/innerpreneur\/index.php\/wp-json\/wp\/v2\/comments?post=6426"}],"version-history":[{"count":0,"href":"https:\/\/www.elasticmind.ca\/innerpreneur\/index.php\/wp-json\/wp\/v2\/posts\/6426\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.elasticmind.ca\/innerpreneur\/index.php\/wp-json\/wp\/v2\/media?parent=6426"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.elasticmind.ca\/innerpreneur\/index.php\/wp-json\/wp\/v2\/categories?post=6426"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.elasticmind.ca\/innerpreneur\/index.php\/wp-json\/wp\/v2\/tags?post=6426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}