You make a difference by being what you truly are. You change your world by being the light you naturally are and by...
Innerpreneurship Articles
You’re So Much More Than Your Story
There's a growing phenomenon in Business, specifically in Marketing and Branding trends, of increasingly emphasizing...
Work in Progress
Human beings are works in progress that mistakenly think they're finished." - Daniel Gilbert (@DanTGilbert) You've got...
It’s Not the Money, Honey: The Real Purpose of Business

[tweetmeme] I don’t care what the Donald says. The point of business is not to make money. The purpose of business is to expand who you are through what you do. And use profit to achieve a more noble end (and yes, self-development is a noble end).
I believe this because the worth of any business resides largely in it’s human capital (the value of its people) and in it’s intellectual property (the value of the ideas generated by it’s people). People make a business great, and they do so by being provided a vehicle to express who they are, and to create.
It’s this expression of our inner Self that is the real purpose of business, and our ticket to wealth.
A Not-So-Simple Recipe for Creating Your Dream Business
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Prepare Your ‘Being’
1. Realize you have a choice.
In everything you do. You are a hero in your own journey.
Be the fucking hero you are. Choose to serve your higher nature.
2. Embrace change and uncertainty.
Or don’t.
Either way it’ll be happening around you and through you. Might as well learn to work with it.
Why I Started Elastic Mind
For me.
Before I began writing this blog one year and nine months ago, I’d never published a damn thing under my name. My past writing experiences consisted of:
- scratching angrily in my journal
- dreaming up poorly-constructed and never finished Lois & Clark and X-Files fanfiction
AND once I had left the tortured years of teen-dom
- penning mildly clever marketing copy
When I decided to leave corporate marketing, and shape a business around my vision for my life, what I knew definitively was that I wanted to write more. At the time, I really didn’t care how, I just knew I needed to do it.
The Next Right Thing

[tweetmeme] Sometimes, as business owners, our fear gets the better of us. It’s inevitable.
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Running a business is fucking hard. It’s especially brutal on the self-confidence.
We can’t acknowledge our progress. We want to feel more sure. We want someone to tell us our answers.
There are so many unknowns, and we are risking a lot. What if WE are wrong?
No idea what to do.
When I feel “the questions” weighing me down, I remind myself that my business is no different than my travels.
An Idea for Giving Thanks to Your Clients
Thank them by donating in honour of them.
[tweetmeme]This holiday season, to thank my clients for their impact on my life, and to make an impact, I sent them a e-card wishing them a happy holidays and informing them that I donated CDN $5 to World Wildlife Federation in honour of them.
In the message, I also offered to donate an additional $5 to their charity of choice if they choose to write a recommendation for me. I thought it was a nice win-win-win way to incentivise a task that people find painful to do.
We’re No H1N1… But We’re Spreading
I’ve been tracking a few things.
[tweetmeme]I’ve been Googling “Innerpreneur” since June 2008 or maybe before… but I didn’t start collecting data on the results until this year, 8 Jan 09.
When I first started Googling the term, the first 10 or so pages were about the Ron Rentel book, Karma Queens, Geek Gods and Innerpreneurs.
On January 8th of this year there were 8070 results on the web for “Innerpreneur”.
When I checked again, just right now (December 6th – 4:12 EST), there were 40,300 results for “Innerpreneur”.
That’s 500% growth. How you like them apples?
The results for “Innerpreneur” are no longer just about the book anymore either. They’re now about the soul of the matter, they’re about us. Our businesses and our dreams.
The 2 Determinants and Derailers of Your Business Success
1. You
[tweetmeme]Don’t worry about the business idea before you’ve come to understand your Self and your gifts, and what you want from your business. Starting with the idea is starting the process in the middle. Your idea isn’t going to make your business a success, you are. So do the work and find your answers. Discover what it is that you would really love to do. For it’s not the idea that that is going to shoot you into the stratosphere, it’s the quality of You that is turning the idea into a reality.
2. Your Relationships
It’s the Squishy Stuff that Counts

[tweetmeme] When it comes to business, we tend to focus on the “hard stuff”. We believe with the right idea, coupled with equipment, know-how and a little money, we will be a success.
We write business plans, take classes, invest in seminars, read books and magazines, and worry over and debate the nuts and bolts, the material resources and the fundamental idea, of our business.
It’s not the idea, it’s you
It’s not the “hard stuff” that will make your dreams come true, those things you can easily acquire.
One Week ‘Till We Meetup in Tdot

[tweetmeme] There are still 2 empty chairs at dinner with me and 8 other Innerpreneurs in Toronto next Monday. If your in Toronto, why not stop by and have some delicious Southern Italian food and great conversation. I’m confident you’ll get value from the night.
Toronto Meet-up
Monday, November 2, 2009, 7:30 PM EST
at Terroni restaurant
57 Adelaide St. E.
RSVP here






