The Power of Relationships
Every relationship you develop, from the most casual to the most intimate, serves to help you become more conscious. We are taught to honour others, yet often this is one of the most difficult acts we can perform. For not only does it require us, first and foremost,...What Icarus Can Teach Us
Do you know the Greek myth of Icarus? Icarus is the son of Daedalus who dared to fly too near the sun on wings of feathers and wax. His father cautioned him that flying too near the Sun would cause the wax to melt. But Icarus became enthralled with his ability to fly...Choose Your Own Character
As this new chapter, a new year, begins I’m considering the story I am writing, and whether the character I’m currently playing is fully embodying who I want to be in the story of my life, now and in the future. Do you know what an archetype is? Archetypes...“Pay What It’s Worth” is Not “Pay What You Can”
As a practitioner of Pay What It’s Worth pricing, I see the business approach of asking a client to pay-what-they-can as a very different thing. Each approach communicates very different things about your brand, and the exchange you seek. Care to explore this with me...The Forms of -preneurship and Your Personal Brand
If we look at -preneurship as a term used to describe our personal brand, what form of -preneurship best communicates your value? Entre-preneurship: taking charge of your own business Literally, the word means: “begin to take charge” but is often defined...Lovingly Crafted By
Hi there, I’m Tara Joyce.
Unfulfilled at 26, I decided to start my own business to explore how I could be of service. Quickly, I was attracted to the seemingly backwards strategy of not setting a price and to allowing my customers to determine the value of my offering. Today, my “Pay What It’s Worth” concept supports people globally in exploring their own fear-based ideas around money, value, and business relationships.
