A reflection of our disdain for authority in our own life.
The things our critic says are likely things we heard from an authority figure.
Things we did not agree with — but heard anyway.
Things that once were someone else’s ideas about us, that have now become our own.
Hi there, I’m Tara Joyce.
Unfulfilled at 26, I decided to start my own business to explore how I could be of service. Quickly, I was attracted to the seemingly backwards strategy of not setting a price and to allowing my customers to determine the value of my offering. Today, my “Pay What It’s Worth” concept supports people globally in exploring their own fear-based ideas around money, value, and business relationships.
