What the Heck is Strategic Communication?

by | Feb 23, 2011

Tara Joyce

Written by Tara Joyce

This is space to share my musings—unformed ideas, collections of words that catch my fancy, that sort of thing. I'm the author of Pay What It's Worth and the Cross My Heart series.

Do You Know the Difference between Marketing? vs. Advertising? vs. Branding? vs. Public Relations?

I often find it very hard to clearly differentiate the various forms of strategic communications that a person, a business and/or a brand can use.

A while back I shared an analogy explaining the differences between marketing, advertising and public relations. Today, I’ve expanded on the analogy with visual comics.

Getting a Date Using Strategic Communication

What the heck is Marketing
What the heck is Advertising?
What the heck is Branding?
What the heck is PR?

Thank you, Chase Jarvis, for the visual inspiration.

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