Rise of the Innerpreneur
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Joanne Verkuilen: February 2011 Innerpreneur Spotlight

Joanne Verkuilen

Joanne Verkuilen
Founder and Co-CEO
Circle + Bloom
Follow Joanne on Twitter

I am:

convinced that our body has more intelligence than we think, and that supercharging our health and well-being is a matter of learning how to put our minds in the driver’s seat of the body.

My passion is for:

creating life-changing, yet elegantly simple programs to help women power through their own health-challenges to reach not a place where they began, but a place where they have obtained a deeper understanding of their bodies and themselves.

My business helps you:

to use visualization to “tell” your body what it should be doing to correct its imbalance. Circle + Bloom has been created with the goal of offering mind-body programs that are powerful and effective. The mind-body connection is universal and by using visualization, we can leverage this powerful inner intelligence. Our programs take a disciplined and very physical approach to health and wellness.

My biggest challenge is:

explaining how and why our programs work. More difficult, however, is challenging people to implement these programs into their daily lives. New habits are sometimes hard and long to form. I now understand why they say “patience is a virtue.”

I make a difference by:

helping people understand that there exists this inner intelligence. For so long we have been under the spell of modern medicine, which clearly has had its enormous benefits, but it has also come at an expense. This expense has been to poo-poo the notion that thoughts and feelings effect our health on a fundamental level.

I have lots of ideas about:

new programs that could impact the lives of millions of people across the world. From cancer, to asthma, to ADD / ADHD, to menopause, this simple yet effective mind-body audio programs can help in so many instances. We are just scratching the surface. We decided to start with infertility since I have had such a personal experience with it.

My advice would be:

make the most out of fear. Being an entrepreneur and creating Circle + Bloom has most definitely been one of the best things I have ever accomplished. But I still wake every morning with a bit of fear. I’ve learned to acknowledge that fear and make the best of it, by challenging myself each and every day. I’ve learned to turn that fear into its opposite: love…love acceptance for what is right now.

“I admit thoughts influence the body.”
– Albert Einstein

If you would you like to be considered for an upcoming “Innerpreneur Spotlight”, email me.

Hello! I’m Tara, a wizard of less obvious things. I love hearing from you, so please feel free to connect with me.

I deeply appreciate your support of my work—through allowing it to grow in your imagination, through sharing it with others, and through your financial support.

What the Heck is Strategic Communication?

Do You Know the Difference between Marketing? vs. Advertising? vs. Branding? vs. Public Relations?

I often find it very hard to clearly differentiate the various forms of strategic communications that a person, a business and/or a brand can use.

A while back I shared an analogy explaining the differences between marketing, advertising and public relations. Today, I’ve expanded on the analogy with visual comics.

Getting a Date Using Strategic Communication

What the heck is Marketing
What the heck is Advertising?
What the heck is Branding?
What the heck is PR?

Thank you, Chase Jarvis, for the visual inspiration.

Hello! I’m Tara, a wizard of less obvious things. I love hearing from you, so please feel free to connect with me.

I deeply appreciate your support of my work—through allowing it to grow in your imagination, through sharing it with others, and through your financial support.

Questioning the Value of Getting Things Cheap

Balance

Why is it a good thing to pay less than something is worth?

Why do we buy the story that happiness results from underpaying for something?

Often we can be so far removed from a product’s creation that it’s hard for us to understand the value of the thing we are buying. But, when we have first-hand evidence of the love, time and energy put into creating something, why would it feel good for us to undervalue it?

How do you feel when your time, energy or love is undervalued?

Get What You Give

If we believe that we get what we give, why would we choose to be ‘undervalued’ through actively undervaluing others?

Why would we not simply strive for a fair deal in our transactions – where both buyer and seller are respected and valued?

photo credit: dorkymum

Hello! I’m Tara, a wizard of less obvious things. I love hearing from you, so please feel free to connect with me.

I deeply appreciate your support of my work—through allowing it to grow in your imagination, through sharing it with others, and through your financial support.