What’s the Point of This Communication?

What’s the Point of This Communication?

photo credit: Sergio Pani

There’s always a goal. In every communication, in every expression, there is always a goal. It may not be conscious and it may not be visible, but it is there. Whenever we communicate, we do it for a reason.

In both our business communication scenarios and our personal ones, our goals design and determine what we achieve, and what we receive. Through our language and logic, our (conscious and unconscious) goals reveal themselves; and through our resulting action, these goals are realized.

When we take the space to consider our goals before we take action and communicate, we support our selves in consciously creating effective communications. For when we consider what we want to achieve and why we are communicating, we’re taking responsibility for ensuring our expressions are authentic. And that we’re consciously creating the reality we desire.

4 Conscious Communication Goals

For your next communication, consider:

  1. Your Information: Are you sharing essential information?
  2. Your Motivation: Are you inspiring action?
  3. Your Professionalism: Are you elevating your credibility?
  4. Your Brand: Are you supporting your values and value?

If you’re answer is ‘No’ to any of the above, it’s probably a good idea not to communicate until you’ve done more internal work and can answer each with a ‘Yes’. In taking this space, each time you and/or your business chooses to communicate, you’ll feel confident you’re creating a growth opportunity.

photo credit: Sergio Pani