1 post from day 04/12/2015

One More Thing I Think I Know About Personal Branding

It's About Sharing. While the web is a powerful tool for developing our personal brand, it's important to remember that the web isn’t primarily a medium for information, marketing, or sales. It’s a place for people to meet, talk, create, disagree, rant, and love. In a similar vein, authentic marketing is about creating conversation and connection. You cultivate this by sharing what you care about, and what you know. Putting this understanding together, that the web is a medium ...

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