by Tara Joyce | Jul 9, 2014
After five years of experimenting with not setting prices, in Pay What It’s Worth: Building Your Sustainable System for Not Setting Prices, I introduce this pricing innovation and share integral strategies for creating a balanced exchange experience, empowering both...
by Tara Joyce | Feb 21, 2014
Value-For-Value Pay What You Want Pay What You Value Gift Economy Pay What It’s Worth Collections of words. Collections of words that intend something similar, and yet different. They all describe a concept. That you trust your customers to determine the value...
by Tara Joyce | May 3, 2011
As a practitioner of Pay What It’s Worth pricing, I see the business approach of asking a client to pay-what-they-can as a very different thing. Each approach communicates very different things about your brand, and the exchange you seek. Care to explore this with me...