E. Steve Kim: August 2010 Innerpreneur Spotlight
I am:a business/management consultant focused on business development.
My passion is for:studying the front-end systems that make organizations and industries operate and connect with each other and their customers while figuring out innovative new ways to generate new business – whether through new accounts, alternate sales & marketing methods, better customer relationship models, strategic partnerships, etc.
It’s a Tactic, Not a Guarantee
[tweetmeme] Tactic = an action or strategy carefully planned to achieve a specific end Your business name, your tagline, your website, your brochure, your FaceBook fan page, or any other business tool - they are tactics - that you employ to reach a goal.
Tactics don't make a business successfulNo tactic, no matter how clever or cool, will keep a client coming back. The value your business creates will. You, the person behind the business - you, the person creating and providing the product and/or service - are ultimately what will make your business grow or shrink, and make your clients true fans. No enduring business I know of can thank their tagline, or their business name, or any of their ever-changing and evolving tactics for their sustained success. They may thank tactics for having helped garner them attention, but they see their sustained success is due to the value their business creates in the world.
Discovering a Sense of Boundaries
Artificial acceptance of people and circumstances we resentWhy do we pretend? Why do we stay in situations that hurt us? It's not that we're being nice. It's not that we care. We tell ourselves we're needed and necessary. We inflate our importance. We feed our ego.
Because we 'care'Because I 'cared' I used to happily let myself be a food source for others. I saw it as the thing I was good at. My fulfillment came from letting others dine freely on my time, talent and energy. They fed on my energy and my ego fed on their attention.
Permission to Be What I Am
Can you provide it for me?Unfortunately, I've agreed that in order for me to be something, I need external validation to be so. Things aren't real and true because I feel them. They're true when something bigger than me validates them. They're true when some else agrees. Like you.
Will 'credentials' make me confident being what I am?It's easier to feel confident about what you're doing when you have them.
Ma and God by Shel Silverstein
God gave us fingers--Ma says, "Use your fork." God gave us voices--Ma says, "Don't scream." Ma says eat broccoli, cereal and carrots. But God gave us tasteys for maple ice cream. God gave us fingers--Ma says, "Use your hanky."