1 post from day 26/09/2010

The Forms of -preneurship and Your Personal Brand

preneurship [tweetmeme] If we look at -preneurship as a term used to describe our personal brand, what form of -preneurship would best communicate your value?

Entre-preneurship: taking charge of your own business

Literally, the word means: "begin to take charge" but is often defined as the practice of starting a new business. Entrepreneurial behaviour describes investing time and money in the creation and development of a new enterprise.

Intra-preneurship: taking charge within a business

Management Consultant Gifford Pinchot coined the term while exploring the role of spiritual values in business. He later wrote a popular book called Intrapreneuring and the term is now used to describe and encourage entrepreneurial attitudes within companies.

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