Business from the inside out

On Pretense

by | Mar 4, 2014 | Cultural Creativity

SalFolke - photo credit

It is a way of being that prevents connection.

It is presenting a false story about myself and my life in order to control others perception of me.

It’s a form of marketing or more specifically advertising, and it’s neither mindful nor empowering.

While in my pretense, I’m not valuing my contributions fully nor am I fully valuing the contributions others.

I am not being honest about who I am. I am determining certain elements of me are better and more desirable.

How does it feel to hide parts of myself?

My pretense is like my own beer commercial where I see blondes in bikinis drinking delicious beer, having fun and playing volleyball with awesome dudes.

Everything looks perfect, I’m trying hard to show you that it’s perfect, and I’m displaying my finest acting and contortionism so you don’t see the sand in my bum and the dimples in my thighs.

Does the need for pretense grow with the acquisition of power?

Probably not. But the acquisition of power does make it easier to hide and pretend.

But why do I hide and pretend? Is it about my relationship with power?

What am I communicating when I do pretend?

I am expressing that I need to try and control perceptions of me. Yours and mine. It’s about my power.

I need to appear more or less perfect than I already am.

Why am I not enough?

photo credit: SalFalko

Tara Joyce

Written by Tara Joyce

In 2008, I started this blog as I began working for myself. It is a reflection of my innerpreneurial journey, growing myself to grow my business. ABOUT ME

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On Pretense

By Tara Joyce Time to Read: 1 min