The Innerpreneur

Business growth from the inside out

One Thing I Think I Know About Personal Branding

by | Apr 20, 2013 | Personal Branding

NoMessage

There is no demand for my message.

Personal branding isn’t about packaging myself up into a pretty box and showing only the good and glowing. The whole me, not my tidy little message, is what people want and will see, whether I attempt to control it or not.

Establishing a message for myself, deciding on a pretense, trying to make you think what I want you to think about me, is not of benefit to me. And it’s not of interest to you. You don’t care about what I want to pretend to be.

My personal brand, it is my Marketing, and it’s not something I do to you. Marketing is something I do with you. It’s about creating great conversations.

That’s what’s really in demand. Connection.

My message, my pretense, can only prevent me from reaching that place with you.

 

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Tara Joyce

Written by Tara Joyce

In 2008, I started this blog as I began working for myself. It is a reflection of my innerpreneurial journey, growing myself to grow my business. ABOUT ME

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One Thing I Think I Know About Personal Branding

By Tara Joyce Time to Read: 1 min